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Axelis

Axelis
http://www.axelis.com.au/
www.axelis.com.au

The Client

Axelis is a subsidery of the Recreation and Training Queensland (RTQ) as part of their committment to education and training, Axelis was formed to meet this need of reaching a large audience and provide training matertials.

The Solution

As part of the Axelis vision, SM2 was asked to create a a strong web brand aligned to new corporate identity. Also provide a solid web platform to enable launch and operation of the new Axelis business. By empowering the new business to simply manage and update its website, create e-products, operate a webstore, facilitate on-line communication and manage customer relationships.

Utilising the new Axelis brand, SM2 designed and built the Axelis business website providing powerful web management and operational capabilities including:

  • Ability to self manage your entire website including creating new web pages, uploading photos / images and creating new menu items
  • Ability to manage an on-line product catalogue and accept on-line payment from customers
  • Ability to implement eNewsletter marketing campaigns (send HTML formatted to target audience groups and manage subscribers)
  • Ability to centrally manage customer relationships via the web
  • Ability to create e-products (learning objects) and produce reports

The web site was powered by the award winning Joomla! Open source content management system, mambo_phpshop webstore system, SM2’s client management and enews communication components, and custom module and component development implemented by SM2.

As part of the site build, SM2 customised and activated the following Website Management tools:

  • Joomla! Content Management System enabling RTQ to self manage the menu, content and photos on your site. Includes customisation to enable Author creation of e-products and packaging of e-products as downloadable items.
  • Mambo_phpshop Webstore management system to enable presentation and maintenance of all product items presented on the website. Connect webstore to Payment Gateway ready for credit card processing
  • SM2 Client management and eNews communication components to enable self management and communication with Axelis customers, prospects and stakeholders
  • Docman Document Management component to enable permission based presentation of documents on the Axelis website
  • Philaform Web Form generator to enable self management, creation and presentation of on-line forms

Search Data Customisation

Another customised request was that SM2 build and integrate Enhanced XML Meta Data capability. SM2 built an enhanced meta data tagging facility for content authoring. Just a few of the customisation activities included:

  • Create required Dublin Core fields for Author/Editor/Administrator to add meta data against each field
  • Store meta data as XML. The meta data was based on standards.
  • Display meta data in the head tag of each page
  • Enable authors, product managers / administrators capability to edit data
  • Separate Meta Data into general and detailed.  Allow Authors to enter General meta data only and Managers/Administrators to enter detailed and general

 

Date Launched: 8th September 2006
http://www.axelis.com.au/