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 Staff of SM2 are attending the "What Customers Want: Improving Your Customer's Website Experience" seminar on Friday 17th October 2008.
During this seminar, SM2 will learn to understand customers' needs and
providing outstanding service can be the difference between success and
failure.
Interested in attending? Register yourself!
For the past 8 years Global Reviews
has been helping companies across Australia, New Zealand and Europe
objectively assess and improve their customer experience across
multiple channels including email, web and call centres.
Peak Usability,
Queensland's leading usability consulting firm, has been working with
Australian organisations for the past 5 years to help them test and
evaluate the effectiveness of their websites, better understand their
customers and improve their customers' online experience.
dStore
emerged from the dotcom boom to become Australia's third largest online
retailer after the business was transformed by brothers Andrew and Tim
Cooper. dStore has embraced an innovative approach to customer
experience. One question can determine the future of your business. Do
you know the answer? Do you even know the question? dStore does.
Speakers
Adam Goodvach - CEO and Founder, Global Reviews
Adam established Global Reviews to help companies objectively measure
and improve their online customer experience. Global Reviews pioneered
an approach to measuring websites by what it offers a customer rather
than relying only on customer opinions. Learn why customers visit
websites, why they come back, why they don't and what you can do to
maximise the value of each and every customer interaction.
Tania Lang - Founder and Principal, Peak Usability
Tania will share some of the free and low cost methods every
organisation can use to better understand what customers want. Tania
will also show how usability testing of your site can demonstrate how
customers really use your website.
Andrew Cooper - CEO, dStore
Having salvaged dStore from receivers and re-establishing trust with
their customers Andrew had to find an innovative way to grow the
business without a big promotional budget. What is the secret to
achieving 20% to 40% growth rates each year, every year? Andrew will
discuss his passion for customer loyalty and share with you the secrets
that are so obvious yet will unlock a goldmine of critical information
that can transform your business.
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