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Construction Skills Queensland Training Excellence Awards 2009 Portal
Thursday, 30 April 2009

SM2 was contracted for the third year running to create the Construction Skills Queensland Training Excellence Awards 2009 portal website, banners ads, Flash presentations and email campaigns from supplied print creative.

The gala event celebrated the achievements of excellence in the construction industry.  This is an opportunity to be involved in the building and construction industry's most prestigious night.  This year saw an exciting new direction and showcase outstanding achievements of those committed to training excellence in the building and construction industry. The 2009 Excellence Awards recognise contributions made by both employers and individuals to the future of the building and construction industry through commitments to training and skilling initiatives.

csq-tea09-1Portal Site

The portal site available at http://www.csq.org.au/awards ties in with the existing print marketing and the event theme. The portal site was supported with banner ads featured on the Construction Skills Queensland and Be Constructive websites and also featured a successful Flash countdown on the site's home page that ran in real time alerting to the day and hour when the awards commenced.

Nominees where also able to upload information and submit their nominations online  again this year, with the SM2 created 2008 Awards site the first time online applications were received. Staff at CSQ can track all received nominations via their website database which reduces staff administration time. This was a first for Construction Skills Queensland who previously had to manually handle the nominations, a time consuming, lengthly process.

The site is editable via the existing Joomla! Content management system, which allows Construction Skills Queensland staff to update the text, images, menus and send and track email campaigns from the portal.

Google Analytics was integrated into the portal to track the visits to the site and is a basic measure of how effectively to promote the site.

The site is a promotional based site that will run prior to the event to promote awareness of the awards and to encourage sponsors. The site will then change focus to attract nominations during the nomnination process. Post awards the site will reflect the success of the evening with images, video footage and a list of the winners.

Email Marketing

The awards is also supported by an extensive email marketing campaign. The email campaigns will be sent to a list of targeted subscribers who had requested correspondence by Construction Skills Queensland, potenetial and previous sponsors and potential nominees and moninators for the awards.

Flash Presentations

SM2 also will create the for the awards night, the visual entertainment via a Flash presentation. The presentation also featured the awards winners and received rave reviews throughout the event from spectators.

http://www.csq.org.au/awards/
Date Launched: Thursday, 30 April 2009